HABROK   
branding

 It is not a gym, it is a comprehensive training space, which seeks to break the limits and become your best version. That is why we expand, cross, jump and go even beyond the limits, spatially emphasizing the movement and highlighting the concept. With a stripped-down search and inspired by an urban and street aesthetic, materials such as concrete, metals, blocks, posters, graffiti, neons and bright colors are part of the new identity of the brand.

Project: Estudio Montevideo

Location: Córdoba, Argentina

Year: 2019

Area: 282 m2

Authors:

Ramiro Veiga 

Gabriela Jagodnik 

Marco Ferrari 

Team:

Design: Lucia Badra, Juan Ignacio Baralo 

Branding: Clara Quinteros